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Satya Prabhakar, Sulekha

Monday, 02 May 2011 00:00 DARE People - Inspiring 50 Entrepreneurs - 2011
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Sulekha.com is one the largest global, interactive, mobile and Internet platforms that connects Indians worldwide. The site has a portfolio of industry-leading services including classifieds, yellow pages business searches, events and social media reviews and participation.

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Sulekha.com was created in 1998 by Satya Prabhakar, CEO, as a simple website to publish articles written by Indians from around the world. Prabhakar has over 20 years of experience in the US and India in management, business development and strategy roles at TCS, Philips, Honeywell and AT&T. He has won awards for technical/business leadership at AT&T and Honeywell. In 2008, Confederation of Indian Industry conferred him with an award for entrepreneurship.

With Prabhakar at the helm, Sulekha has grown into a global Internet franchise serving Indians through a portfolio of services. With an annual turnover of over `20 crore, 20 million hits a month and several online groups debating motley issues, Sulekha has come a long way.

The company is headquartered in Chennai and Austin, US, and has offices in Mumbai, Delhi, Hyderabad, Bangalore and New York. It serves an exponentially growing online and mobile member base of 6.2 million in over 50 cities in India, US and other parts of the world. The company also owns and manages Sulekhab2b.com, an e-commerce portal that showcases and sells thousands of products.

Since its inception in 1998, Sulekha has married world-class technology with effective business and monetisation processes to achieve accelerating growth of both revenue and usage. The company has developed a large listing of general classifieds and highly comprehensive and accurate yellow pages business listings in India. The company also has a sophisticated and scalable mobile/online platform and a large number of small to medium business advertisers in the online/mobile space. It has alliances with major mobile and online partners such as Reliance, Vodafone, Airtel that have made the use of classifieds and local search easy and effective for customers.

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