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TELiBrahma joins hands with the Indian Railways to launch BluFi at Bangalore City Railway Station

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ReltelBangalore, 07 March 2012:

Bangalore Division in collaboration with RailTel and Telibrahma has launched BluFi services in the City Railway station. BluFi is a unique combination of Bluetooth application and Wi-Fi connectivity. This innovative initiative will allow passengers to receive a host of information, like videos, downloadable games, wallpapers etc and also Railway information so on by just switching on Bluetooth on their mobile phones!

Free Wi-Fi connectivity has also been provided by RailTel as part of their RailWire retail broadband initiative.

“This is another important step in improving the passenger amenities at the Bangalore City station and definitely it is apt that this services a first in the country in happening in the IT city- says Mr. S Mani, Divisional Railway Manager.

“RailWire is a pilot retail broadband initiative by Railtel to provide affordable, high quality internet connectivity to the masses. Railwire is providing free Wi-Fi connectivity in the Bangalore City station as a passenger amenity” says Mr. K Manohar Raja, General Manager, Railtel Corporation of India Ltd.

To use the connection passengers can send the request for internet access by sending their mobile number to which the password will be sent on SMS.

Speaking at the launch, Mr. Ravi BR, COO & Co-founder, TELiBrahma said “ The objective of enabling BluFi at the Bangalore City Railway station is to improve passenger experience. BluFi will bring a wide range of information to passengers that will help provide each one of them with an entertaining and informative transit at the station”

TELiBrahma is the leading provider in the mobile advertising solutions space. We work with global brands to deliver rich media engagement to targeted consumers.






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