|
DARE is an interactive media platform for the Indian Entrepreneur (CEO, MD’s, CXO’s ) Intrapreneurs (SBU Heads) and the Entrepreneurial Ecosystem. DARE launch will be initially online and followed by a monthly magazine with a print run of one-lakh copies.

Dare IS NOT just a business magazine. It is an interactive platform for enabling entrepreneurs to start and run their own business. It analyses what businesses (and those who want to start their own) need to do, rather than report on what businesses are doing. It identifies business opportunities and success mantras for others to follow
Dare seeks to enable aspiring entrepreneurs to start their own businesses, and enable the established entrepreneurs to take their business to the next level. Dare also seeks to enhance intrapreneurship among senior managers in large organizations.
Our focus audiences are in organizations of annual turnover 100 Crores and above, specifically:
-
Entrepreneurs owning/running business with turnover 100-250 Cr
-
Those intending to startup or have just started up a business on their own (100 Cr in 5 years)
-
Senior SBU Heads in 250-1000 Cr company
-
Venture Capitalists, Angel Funds, Incubators, and others who fund entrepreneurial ventures
To this audience we will bring information, advice and opportunities in the areas of
-
Opportunities and Investment models
-
Policies and Legal Issues/Frameworks
-
Success Stories and Case Studies
-
Contacts and Networking Opportunities
-
Professional guidance
-
Current market trends
-
Resources – HR / People / Manpower
-
Funding
-
Sector specific Technologies
Dare will be a highly interactive platform, both online and print where interactions will be enabled through:
-
Surveys every month on new opportunities, investment areas etc
-
Interactive investment models online, of stories carried in print
-
Interesting ideas that people have attempted
-
Ask the expert
-
Newsletters
-
Wiki profiles
-
In-website communication (Chat, Webinars)
-
Communities
Dare will have alliances with
-
INSEAD Paris and Singapore
-
TiE India
-
PanIIT Association
-
Various Industry Associations (including VCs and Incubator associations)
Advertising Rate Card
| Advertising Rates 2007-08 |
| Ad Options |
Rate (INR) |
Rate (US$) |
| Full Page |
315000 |
7683 |
| Double Spread |
580000 |
14146 |
| Single Column |
105000 |
2561 |
| Half Page |
189000 |
4610 |
| Inside Back Cover |
473000 |
11537 |
| Inside Front Cover |
473000 |
11537 |
| Back Cover |
630000 |
15366 |
| Half Double Spread |
350000 |
8537 |
| Split Gatefold |
1102000 |
26878 |
| Reverse Gatefold |
945000 |
23049 |
| *for any fixed / special position, include 20% premium charge. |
| |
|
|
| Magazine Schedule |
|
|
| Ad closing :- 18th of the previous month. |
|
|
| Material Deadline:- Should reach us on or before ad closing date.
| Mechanical Specification |
|
| Trim Size |
Bleed |
Non Bleed |
Final Trim Size |
| Full Page |
27.9 cm X 25 cm |
18cm x 25cm |
27.9cm x 20.3cm |
| Double Spread |
27.9cm x 40.6cm |
25cm x 36cm |
| Single Column |
|
8.75cm x 25cm |
| Half Page |
|
12cm x 18 cm |
| Inside Back Cover |
27.9 cm X 25 cm |
18cm x 25cm |
| Inside Front Cover |
27.9 cm X 25 cm |
18cm x 25cm |
| Back Cover |
27.9 cm X 25 cm |
18cm x 25cm |
| Half Double Spread |
|
12cm x 36 cm |
| Split Gatefold |
|
|
| Reverse Gatefold |
|
|
| |
|
|
|
| Technical Specification |
|
| For bleed advertisements, allow 5 mm extra on each side of advertisement trim size. |
| 1 cm gutter margin is required for bleed double spread |
| Cut marks to be as per trim size |
|
| Ensure that live matter should be well within 5mm from cut marks. |
| |
|
| Form of ad material |
|
| EPS or high resolution PDF file with color proof |
Circulation Highest print run of 1 lac copies for the launch issue
Distribution breakup 60,000 copies distributed on stands across the country 30,000 copies sent by charter mailing to CEO’s, Managing Directors, Private equity firms, Venture capitalist, Financial institutions and Government policy makers. 5000 copies to Advertisers/Agencies 1000 copies sent Abroad 4000 copies to all Entrepreneur Association members like TiE India, PanIIT etc
|
|