Akshay Kothari and Ankit Gupta, the two Stanford Design Institute graduates (they are due to graduate this week), couldn't have asked for better publicity:

The first thing to strike you about the pair of Stanford University graduate students who made the banned and then unbanned news-reading iPad app, Pulse News Reader, is how they look like an advertisement for all that is good about entrepreneurs.

Sweet-natured, slightly naive, energetic and very product focused, they’d be the last techies you’d choose to be the one who got the New York Times (NYT) in a tizzy enough to force Apple to pull it from its App Store.

Akshay and Ankit may have stirred the hornet's nest over content rights. This along with Rupert Murdoch's pay for content stance may be the beginning of a new era in internet's free content saga.