Sar jo tera chakraye ya dil dooba jaye,
Aaja pyare paas humare,
Khaahe ghabraye, Khaahe ghabraye

I know you are humming it already. And you perhaps know where I am getting at; yes I’m talking about Champi here.

Sadly not many from the new generation even know what good ol’ Champi is. The plush high-end salons at every nook and corner of the city have replaced the old hollering champi walas from their humble abodes on the pavements and streets around the city. With increased purchasing power among people, they prefer visiting air-conditioned, oops, I mean salons for hair spas to stick slimy tail maalish. Expensive chemicals have taken over remedial champi tail that once used to be a brand bigger than any of today’s brands put together. Champi oil is a home-made mixture of aromatic ayurvedic oil mixed with several therapeutic herbal agents. And champi is actually the massage. It includes massage of the shoulders, upper arms, neck, scalp, face, ears and energy balancing that helps relieve all the blockages in the nerves and helps your body relax within minutes after the divine massage. It is practised in India for over 1,000 years. And while Indians have forgotten the wonders of champi, the West is cashing in on it. Famous salons like Sunflower Studios in London and Lotus Natural Health & Rejuvenation Clinic in Washington are offering champi tail maaslish to their customers for as much as £35  for just 35 minutes.

In fact, there are people abroad who give tutions on Champi massage. Needless to mention that they are earning a great deal of it.

After reading this if the entrepreneur in you has already started to contemplate at the idea, go ahead and be the Champi-guy. Open up a decent place, call it a salon, call it a parlour, call it whatever you please and give your customers the satisfaction that no chemicals infused hair-spa can.  After-all if the phirangs can make money with our good ol’ Champi business, why should we not.